We Live, Play and Move DALLAS!

DFW Apartment People

Certified Leasing Specialists


(214) 616-2762



Our Broker/Owner, Danna Franks, has been finding Dallas apartments for 25 YEARS! A genuine Texas Native, Danna was born, raised and still lives in the Dallas area. Over the past 3 decades, she has successfully helped tens of thousands of people find apartments in Dallas and earned many awards for both Top Producer and Top Salesperson.

She got the industry bug in 1984, after quitting her job at EDS to join a leasing team with an up and coming management company at one of Dallas’ newest apartment communities. She quickly found her niche and realized how much she loved helping people find a new apartment and keeping current residents happy. The management company recognized her passion and promoted her to Training Director, where she spent the next leg of her journey teaching and training all the company’s on-site personnel.

In 1994, Danna started working as a locator, but after 8 years she decided to start her own locating company and established The Apartment People in 2002. Even with the demands of ownership and leading a team of agents, she still spends most days locating apartments. She continues to put client relationships as one of her top priorities. Combining Danna’s 25 years of locating experience with 10 years in property management and training, Danna brings a level of industry knowledge and personal attention that is rare. Her “Client First” philosophy is taught to her TEAM of amazing Leasing Specialists. Any TEAM member can assist with your apartment search and help you find your HAPPY PLACE in the Dallas/Fort Worth area.

In her free time, Danna loves to be with her hubby of 35 years, Stan, along with their fur babies Pixie and Rocco. She has one son, Taylor, who resides in nearby Uptown Dallas. He is following in his mother’s footsteps; working for a local home builder. Danna loves to travel and frequently plans trips to the beach, mountains, and casinos. She likes watching football (Go Cowboys!), playing poker, relaxing on the back porch with a cold mug...and loving life!

Make The Apartment People your next move...we'll slay it!